It all depends on whom you believe. Do you believe the studio? Didn't Paramount discourage you from doing that three months ago? Warner Bros. would have you believe that Jupiter Ascending was postponed mere weeks ahead of its planned July 2014 release to a February 2015 release due to the need to finish some visual effects work. Others believe that the film wasn't good enough to compete in the blockbuster-heavy summer season, and would be less of a disappointment to a struggling WB in the lighter late winter slot. Tentpoles (and aspiring ones) are becoming spread more evenly through the year these days, but it remains obvious whom to believe: not Warner Bros. A poor first trailer led to a decent second one, but this third one reminds me of why this is set to flop.